Category Archives for "Content Marketing"

The 12 Best Content Curation Tools

The 12 Best Content Curation Tools

Content curation is one of the best ways to create content.Done correctly it will save you an enormous amount of time, simplify your life and ensure that you are sharing some of the highest quality content gems out there.But content curation requires a system and excellent tools.Here is our (curated) list of what we consider […]

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Why You Should Be Curating Content

Why You Should Be Curating Content

As Seth Godin so famously quipped, “Content marketing is the only marketing left”Content marketing is not a ‘nice to have’ but a mandatory prerequisite for success.Unless you’ve been living under a rock, you know that creating quality content is how you will attract prospects–and turn them into loyal clients.That’s all well and good. However the […]

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The 15 Best Books on Content for 2016

The 15 Best Books on Content for 2016

They say content is king in today’s marketing world, but how are you supposed to know how to implement it into your marketing strategy?Is there a way to know what works and what doesn’t ahead of time to avoid costly mistakes?While there isn’t necessarily a bulletproof content marketing formula that works for every business out […]

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15 of the Best Quotes About Content Marketing

15 of the Best Quotes About Content Marketing

Content marketing might be a relatively new marketing term.But it rests on three very old and well-proven concepts–the importance of sharing, storytelling and the art of ‘selling without selling’.Check out these 15 stunning quotes that capture the essence of content marketing.(Brought to you by expert copywriters and marketers who have understood the ‘magic’ of this […]

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The Last Word on Content Marketing

The Last Word on Content Marketing

The number one question I get asked everyday is: what is content marketing?There is a ton of confusion as to what the term content marketing actually means.Is it simply having a ton of blog posts?Are we talking about social media?Is it original or curated pieces of writing?And where do the sales pitches go?At the end […]

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Why Everyone Has A Crush On Content

Why-Everyone-Has-A-Crush-On-Content

8 years ago, Seth Godin shocked the world when he flatly stated, “Content marketing is all the marketing that’s left”.His contention was that content marketing turned traditional ‘push our product on them no matter what’ marketing on its head. Content marketing is anything but pushy; it’s a way to give your prospects valuable resources and […]

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